Webinar: Strategies for Managing a Canadian Trademark Portfolio in the COVID Recovery Economy

Apr 13 2021

On April 28, join speakers Elliott Gold and Joanna Pitkin for a comprehensive webinar on the strategies for managing a Canadian trademark portfolio in the COVID recovery economy.

When: Wednesday, April 28
1:00 PM EST

Topics will include:

  • General portfolio strategies – cost management tips; protection for umbrella brands; strategic renewals; portfolio reviews, including assessing vulnerability to cancellation for non-use
  • CIPO updates - timing of examination in Canada; notification of third party rights; hearings at CIPO
  • MADRID International filings – strategy for marks designating Canada; courtesy notices and timing
  • Clearance searches and monitoring the Canadian marketplace
  • Proving use of trademarks in a virtual economy
  • Unique Canadian issues:
    • Specificity of goods/services
    • Inherent distinctiveness objections
    • Official marks
    • Using applications/registration for commercial brand registry enforcement
    • Domain name protection and infringement
    • Customs/Border Protection Program for IP Rights Holders
  • Q&A Session


Elliott Gold - Partner, Toronto
Joanna Pitkin - Partner, Toronto

To register for this complimentary webinar, please email marketingrequests@ridoutmaybee.com.

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Tags: CIPO, Elliott Gold, Joanna Pitkin, Madrid Protocol, Trademarks