Skip to content
Loading
French
Spanish
Chinese
Japanese
Korean

Industry Sectors

Advertising & Marketing

We understand that in today’s competitive marketplace, effective advertising, marketing, and regulatory compliance are essential features of a successful business. Our firm provides timely and practical legal advice on a wide range of advertising and marketing related issues including:

  • Food, Beverage, & Packaging
  • Brand protection
  • Drug, and regulatory matters
  • French language requirements
  • Comparative advertising
  • Consumer protection legislation
  • Consumer promotions, contests, and prizes
  • Privacy
  • Competition law
  • Print, broadcast, and Internet advertising

Have a question for one of our advertising, marketing and regulatory compliance professionals? Check out our list below to see which members of our team can help you get started.

Our People

Charles Boulakia

Lawyer, Patent & Trademark Agent - Partner

Toronto

Timothy Bourne

Lawyer, Patent & Trademark Agent - Partner

Ottawa

Mitchell Charness

Lawyer, Patent & Trademark Agent - Partner*

Ottawa

Meika Ellis

Lawyer - Associate

Ottawa

David Heller

Lawyer, Patent & Trademark Agent - Partner*

Toronto

Abbas Kassam

Lawyer - Associate

Toronto

Steven Leach

Lawyer, Patent & Trademark Agent - Partner*

Burlington

Daphne Maravei

Lawyer, Patent & Trademark Agent - Partner

Ottawa

Joanna Pitkin

Lawyer, Trademark Agent - Partner

Toronto

Recent IP & Firm News

Modernization of Canada’s Trademarks Laws and Regulations Accelerating - Highlights of Upcoming Changes

In preparation for Canada’s upcoming adherence to the Madrid Protocol and Singapore Treaty (together, the main system for registering trademarks in multiple jurisdictions), substantial amendments to the Trademarks Act were passed into law in June 2014.

Read News Item

laptop with search engine

Keyword Advertising: Practical Considerations for Advertisers

Keyword advertising has quickly become one of the most commonly used methods of online advertising. However, whether using a third party’s trademarks as keywords in keyword advertisement could potentially lead to liability for trademark infringement or passing off has been a relatively undeveloped area of trademark law.

Read News Item

Update: Navigating Québec French Language Requirements

On November 9, 2016, final amendments to the Regulation respecting the language of commerce and business and the Regulation defining the scope of the expression “markedly predominant” for the purposes of Charter of the French Language were published and registered in the Gazette officielle du Québec.

Read News Item

En Français S’il Vous Plait: Navigating Québec French Language Requirements

Doing business in Québec can sometimes pose unique challenges for trademark owners. The Québec Charter of the French Language defines French as the official language of Québec, including as the language of business and commerce.

Read News Item

Happy Belated CASL…umm…I mean Canada Day!

The Canadian government made a big bang on Canada Day…only not with fireworks. The Canadian Anti-Spam Legislation, or CASL, came into force on July 1, 2014, and it has many scrambling to figure out ways to comply with the legislation. One of the main problems is that it’s broadly worded, arguably clutching within its grasp much more than what the public would traditionally perceive to be “spam”.

Read News Item

Regulations finalized: new Anti-Spam Act to take effect on July 1, 2014

Three years after the passage of Canada’s “anti-spam” law, the enabling regulations have been passed.

Read News Item

person using phone

Canadian Lawyer InHouse – Keep Your Keywords Close – by Guest Columnist Tim Bourne

In 2010, Google earned US$28 billion in advertising revenues. Thus it is no surprise that Google is vigorously defending its AdWords program, the main source of such revenues, in the United States Court of Appeals.

Read News Item